euroSCRUBBY

euroSCRUBBY

Ugh, scrubbing pots and pans is the WORST chore to do, but there is a way to simplify it and even get more done, with less. Zacharias Ringas is the European sales and marketing director of the worldwide, multi-purpose, euroSCRUBBY! These are the ORIGINAL creators of...
Why Beauty Matters To Business

Why Beauty Matters To Business

When I first began writing newsletters for wellness centres and health practitioners, I learned something pretty quickly.  No matter how compelling my text was, or how exciting my calls to action, the thing that kept customers scrolling through a newsletter, was the...
The Selfie Wall

The Selfie Wall

There are a lot of people who cringe when they hear the word “selfie”.   But, when it comes to growing your fan base and building your business, the selfie can definitely come in handy.  To play up on that, we spent a lovely afternoon building our...
Be An Educated Buyer – Websites

Be An Educated Buyer – Websites

The learning curve is sharp when you first become an entrepreneur. One of the biggest hurdles new business owners face is the creation of a website.  It’s hard to make good business decisions if you don’t know what you’re paying for, what’s...
What is (Who is) My Audience?

What is (Who is) My Audience?

Your “Audience” is a technical term in marketing, and it includes all the people who are “looking” at your business.  If you have a sign out front of your business, the people who drive past and look at it – are your audience.  The people...